The pursuit of perfection is also reflected in the relentless pursuit of details, he said, a carpenter can not because no one will see the back of the drawer, use plywood instead of wood. He also thoroughly infuse this pursuit of his products, he said:. "In order to be able to sleep at night, to the United States and the pursuit of quality, this idea must be run through" when the first Macintosh in manufacturing, He insisted on not setting internal cooling fan, absolutely quiet so as to maintain equipment at work. Jobs are often higher than the user requirements to their own requirements, and once he called an emergency weekend Apple engineers, because of a letter on the iPhone screen colors are not perfect. He also often own rewrite Apple advertising slogan.
This is Steve Jobs, the pursuit of perfection, attention to detail and personalized Apple was created today, the birth of so many people love the product that, as Steve Jobs at the launch of the iPad in January 2010, said, "Only technology is not enough , the marriage of technology and liberal arts, and combine to create a product of human nature, in order to arouse our heartfelt sympathy. "Jobs always put the customer's experience the feeling in the first place, which is why he always designed products won many consumers.
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